Borel Logo

Project Goals
To design a logo that embodied the client's passion and love for music.

Creative Solution
Borel is a young, eager DJ trying to break into the music scene; however, he lacked a logo that mirrored his drive. After further discussion and brainstorming, we came to the conclusion that the logo should mimic his artistic talent and enthusiasm for music. To express this, I hand-lettered a youthful brush script that portrays movement. Pairing the logo with a bold, vibrant color palette further communicated this DJ’s excitement.